Unlike players in the United States, Guo Ailun didn't grow up watching highlights of Michael Jordan -- but he'll carry on MJ's ...
Russell Westbrook is receiving his first signature on-court basketball sneaker, but does it even matter?
Nike’s Jordan Brand has made a lucrative leap into China, signing their first Chinese Basketball Association player, Guo Ailun.
Carmelo Anthony will remain a Jordan Brand endorser, but will no longer have his own signature model with the company, sources told ESPN.
Nike and Michael Jordan teamed up and in 1984 launched one of the most iconic athlete-endorsed brands of all time: Jordan Brand.
Deals on Jordan basketball sneakers from 54 shops.
The Jordan Brand has been a staple in the sports and entertainment world for years, and is a conversation leader in both design and utility.
The athletic outfit’s latest endorser comes from the Chinese Basketball Association.
Yesterday, after rapper Kanye West revealed he was leaving Nike to sign with Adidas, rival Drake told fans at a concert in Portland he was joining Nike's famed Jordan brand.
Jordan Brand is much more powerful than just a brand.